Author: Olivier

Interview of Ashley Dudarenok : Unlocking the World’s Largest E-market

Today Marketingtochina Team has the pleasure to interview Ashley, founder of Chozan and Alarice about her New Book   A Guide To Selling on Chinese Social Media 1  Please introduce yourself   I’m an entrepreneur, keynote speaker, and vlogger. Since early last year, I’ve run a vlog on and YouTube (@AshleyTalksChina), which is now the largest vlog in the world about the China market, Chinese consumers and Chinese social media. I’m also the founder of Alarice and ChoZan – firms that specialize in marketing in China and on Chinese social media in particular. In other words, I work with and speak to...

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Top Mistakes by Travel Agencies in China

A top Guide for founder of travel agencies in China , tour operator or an ambitious tourist guide I will explain today the difference between Successful Travel Agencies in China and the others. You may of course have different opinions from Mine, but … based on 5years experiences in this Industry, I have worked with more than 300 Business Owners & General Managers in the Travel industry, we have already worked with more than 300 clients in the Travel Business only focusing on “outbound Chinese Tourists”. After so many Projects, I will try to explain what works , and what...

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13 Western Habits You Should Give Up To Be Successful in China

What should Western CEO’s, Entrepreneurs and Managers Give up to Win in China ?  Good Question Isn’t it? Successful Businessman in China all have a Mindset that allow them to Win in China, even against bigger players. Today, I will try to sum up these qualities and explain this to you. Marketing to China it's also an Agency We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR. Contact us Today   What Western CEO’s, Entrepreneurs and Managers...

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WeChat Marketing : Top Strategies Revealed

Wechat : the Mega App Wechat is arguably the most popular and useful mobile app in China, with most Chinese citizens using it for both their personal and professional life. But it’s not just the people who rely so heavily on the increasingly popular app. Wechat has very cleverly developed an abundance of ways in which companies and brands can use Wechat to help their businesses thrive. When conversing with a new client in order to gage and understanding of their requirements, they all very early on, insist upon having a Wechat account created for them. When further asked...

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Medical, Pharmacy, Health Care : Marketing Best Practices in China

Health Market in China will reach $2.2 Trillion in 2020.   Constant economy growth and well-being improvement in China has raise its citizens’ awareness around health-care new stakes and purchasing strengths. Health issues are even more evoked in 2017 because of tight schedules, pressures on work and sometimes on social interactions, from growing needs for OTC Medecines like sleep aids or antibacterial remedies could help Chinese people to bear their heavy modern lifestyles where time is priceless. Other rise involve regular activities related to sports and fitness in which nutritious and healthy products are more coveted since Chinese sports...

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Marketing China

Marketing China- Smart Tips for Smart Business in China.

Marketing news and analysis for CEO, Entrepreneurs, and Top Managers.

We want to be Your Digital Guide to do Business in China

Marketing to China is a website created by Gentlemen Marketing Agency designed to provide fresh insights and a deeper understanding of the Chinese market.

China is a rapidly growing consumer market with more companies throughout the world looking for ways to develop their marketing, branding and communication that is relevant to Chinese consumers.

The aim of this website is to inform readers about the market and provide insightful analysis.

Marketing to China would like to explain Chinese Business and Marketing to the rest of the world. Please feel free to comment and share our articles !

Gentlemen Marketing Agency

We are a Digital Marketing Agency based in Shanghai. We are dedicated to helping our clients grow in the Chinese market by implementing the most effective digital strategy to offer return on investment. Our customers choose us because of our; efficiency, pragmatic approach and innovative solutions adapted to the market. For more information see :

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We are a Team of 42 Marketers.

Our Magazine is written by Benji (British), Olivier (French) and Philip (Chinese) with additional contributions from our team of experts on the Chinese market.
We are passionate about marketing in the aptly named ‘mysterious orient’. We come from different backgrounds and have different cultural views which make us the ideal international team to develop your interests in China.

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