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The Social Status. Imported spirits are more expensive than local spirits. If you are able to buy imported spirits, it shows to your peers that you have wealth.
55% of Chinese alcohol consumers have started to order liquor online and young consumers plan to buy more alcohol products via the Internet. The web provides a greater selection. delivery is convienient.
Tmall, Taobao and JD are the giants of the e commerce. They are the biggest platforms and also the bests in terms of quality and safety. Two important points in China.
We strongly suggest you to create a website in mandarin hosted in china to be able to rank on chinese search engines for credibility & visibility.
Contact us to get started and get one of our Expert opinion on your Best Option for Selling on the Chinese Market.
The platform is known for its communication services in which users can send messages, share images and videos, voice call and video call other users on a closed network. Having an account on WeChat enables you to promote and sell your brand product on the same plateform.
Chinese consumers are followers, they won’t go for an unknown brand but a rather famous and reputable one. China internet eco-system is highly viral, you’ll have to play on it and make poeples hear about you.
In China, as in other countries all over the world, consumers don’t read newspapers anymore. They mostly prefer news online in the form of scoops. But press is always powerful. Chinese people trust the news they read. If they read a digital press article about your spirit brand, they will be more interested about you.